Hello. My name is Gabriel Martínez Meave. Design, Illustration, Identity, Calligraphy, Typography, Lettering —and the mix of them all— are my passion. I work on personal, editorial, cultural and commercial projects for national and international clients from my studio in Mexico City. My inspiration is everywhere, especially in the deep, diverse, graphic heritage of my country. My work features traditional and digital techniques, from pencils to pixels.
I’ve executed projects for global companies such as Warner Music, Google, Kellogg’s, Pearson, Richmond, McMillan, Santillana, Siruela, Unilever; for Leo Burnett, J. W. Thompson, Lowe, Ogilvy&Mather, TeránTBWA and other advertising agencies, as well as Mexican institutions such as Instituto Nacional de Bellas Artes, Presidencia de la República, Fondo de Cultura Económica and national clients like Grupo Modelo, José Cuervo, Maseca, Jumex, El Palacio de Hierro, Telcel, Cervecería Cuauhtémoc-Moctezuma and Gandhi bookstores. My work has been featured in global Design and Illustration magazines such as How, Communication Arts, Step, Étapes Graphiques, Page, Novum, Desktop, Visual, Tupigrafía, TPG, Diseña, Matiz and a!Diseño. As well, it has appeared in the books Language Culture Type, Typography 21, 22 & 29, Tres Logos, Type Navigator, Hand to Type, Play Loud!, Type 365, Marcas MEX and Diseño Gráfico en México 100 Años, among others.

I teach at the Mexican colleges Universidad Anáhuac Xalapa and Universidad de Celaya, as well as Universidad de Vigo at Pontevedra, Spain. I have given lectures and workshops in many universities, design conferences and events in Mexico, the United States, Canada, Spain, Sweden, Brazil, Argentina and most Latin American countries. I’ve been recipient of diverse awards, including five from the Type Directors Club of New York (TDC), two from the Association Typographique Internationale (ATypI), as well as the First Prize of the National Design Biennial in Mexico. In 2009, London-based publisher Phaidon selected my work for the book Area_2 among 100 of the most important emergent designers in the world today.